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    <title>Munch Blog</title>
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    <description>Khám phá ẩm thực, quest, loyalty và chiến lược F&B tại Việt Nam — Munch Blog.</description>
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    <lastBuildDate>Fri, 19 Jun 2026 04:03:09 GMT</lastBuildDate>
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      <title>Play: Khan hiếm quầy bếp</title>
      <link>https://munch.vn/blog/play-chefs-counter-scarcity</link>
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      <pubDate>Fri, 03 Jul 2026 01:00:00 GMT</pubDate>
      <description>8 ghế counter theo giờ drop — khan hiếm thật và yield trên capacity cố định, không giảm giá ảo.</description>
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      <title>Play: Chef&apos;s counter scarcity</title>
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      <pubDate>Fri, 03 Jul 2026 01:00:00 GMT</pubDate>
      <description>Eight counter seats on a daily drop — real scarcity and yield on fixed chef capacity.</description>
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      <title>Play: Regulars early access</title>
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      <pubDate>Thu, 02 Jul 2026 01:00:00 GMT</pubDate>
      <description>Khách hạng vàng đặt trước menu mới 24h — giữ LTV cao nhất mà không giảm giá công khai.</description>
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      <title>Play: Regulars early access</title>
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      <pubDate>Thu, 02 Jul 2026 01:00:00 GMT</pubDate>
      <description>Gold-tier early booking for menu launches — retain highest-LTV guests without public discounts.</description>
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      <title>Play: Crawl khu phố</title>
      <link>https://munch.vn/blog/play-neighborhood-crawl</link>
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      <pubDate>Wed, 01 Jul 2026 01:00:00 GMT</pubDate>
      <description>Quest 3 quán láng giềng — chia traffic cố định của phố, tăng trial chéo và discovery cả block.</description>
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      <title>Play: Neighborhood crawl</title>
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      <pubDate>Wed, 01 Jul 2026 01:00:00 GMT</pubDate>
      <description>Three-venue quest with neighbors — share fixed street traffic and lift cross-venue trial.</description>
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      <title>Play: Vòng ảnh &amp; review</title>
      <link>https://munch.vn/blog/play-photo-review-loop</link>
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      <pubDate>Tue, 30 Jun 2026 01:00:00 GMT</pubDate>
      <description>Thưởng check-in + ảnh món — social proof chi phí thấp giảm ma sát discovery cho explorer tiếp theo.</description>
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      <title>Play: Photo &amp; review loop</title>
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      <pubDate>Tue, 30 Jun 2026 01:00:00 GMT</pubDate>
      <description>Reward check-in plus dish photos — low-cost social proof that reduces discovery friction.</description>
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      <title>Play: Club tháng sinh nhật</title>
      <link>https://munch.vn/blog/play-birthday-month-club</link>
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      <pubDate>Mon, 29 Jun 2026 01:00:00 GMT</pubDate>
      <description>Ưu đãi cá nhân tuần sinh nhật — một suất thêm trên ý định sẵn có, không chiến giảm giá công khai.</description>
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      <title>Play: Birthday month club</title>
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      <pubDate>Mon, 29 Jun 2026 01:00:00 GMT</pubDate>
      <description>Personal birthday-week perks — incremental covers on celebration intent, not public price wars.</description>
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      <title>Play: Quest món mới</title>
      <link>https://munch.vn/blog/play-new-dish-quest</link>
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      <pubDate>Sun, 28 Jun 2026 01:00:00 GMT</pubDate>
      <description>Thử 3 signature trong 30 ngày — đẩy attach món mới mà không giảm giá toàn menu.</description>
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      <title>Play: New-dish quest</title>
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      <pubDate>Sun, 28 Jun 2026 01:00:00 GMT</pubDate>
      <description>Try three signatures in 30 days — lift new-item attach without blanket menu discounts.</description>
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      <title>Play: Neo bữa trưa nhóm</title>
      <link>https://munch.vn/blog/play-group-lunch-anchor</link>
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      <pubDate>Sat, 27 Jun 2026 01:00:00 GMT</pubDate>
      <description>Set lunch 4+ người giữa tuần — ticket cao hơn, lấp ghế trưa vắng trên cùng ca nhân sự.</description>
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      <title>Play: Group lunch anchor</title>
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      <pubDate>Sat, 27 Jun 2026 01:00:00 GMT</pubDate>
      <description>Weekday 4+ cover set lunch — higher tickets filling quiet midday seats on the same lunch shift.</description>
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      <title>Play: Pre-heat sự kiện 48h</title>
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      <pubDate>Fri, 26 Jun 2026 01:00:00 GMT</pubDate>
      <description>Early-bird 48h trước đêm nhạc — covers dự đoán được trên chi phí sự kiện cố định, FOMO có kiểm soát.</description>
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      <title>Play: 48-hour event pre-heat</title>
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      <pubDate>Fri, 26 Jun 2026 01:00:00 GMT</pubDate>
      <description>48-hour early-bird before live nights — predictable covers on fixed event cost with controlled FOMO.</description>
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      <title>Play: Radar ngày mưa</title>
      <link>https://munch.vn/blog/play-rainy-day-radar</link>
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      <pubDate>Thu, 25 Jun 2026 01:00:00 GMT</pubDate>
      <description>Perk chiều mưa khi footfall giảm nhưng rent và payroll không đổi — offer theo ngữ cảnh, không desperation.</description>
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      <title>Play: Rainy-day radar</title>
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      <pubDate>Thu, 25 Jun 2026 01:00:00 GMT</pubDate>
      <description>Afternoon comfort perks when rain kills footfall but rent and payroll stay fixed — contextual, not desperate.</description>
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      <title>Play: Sprint stamp lần đầu</title>
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      <pubDate>Wed, 24 Jun 2026 01:00:00 GMT</pubDate>
      <description>Ba lần ghé trong 30 ngày cho khách mới — hình thành thói quen và ghé lại trên chi phí acquisition đã bỏ ra.</description>
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      <title>Play: First-visit stamp sprint</title>
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      <pubDate>Wed, 24 Jun 2026 01:00:00 GMT</pubDate>
      <description>Three visits in 30 days for new guests — build habit and second covers on acquisition you already paid for.</description>
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      <title>Play: Flash bàn cuối tối</title>
      <link>https://munch.vn/blog/play-last-table-flash</link>
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      <pubDate>Tue, 23 Jun 2026 01:00:00 GMT</pubDate>
      <description>Khi 3+ bàn trống sau 20h, instant offer 90 phút monetise capacity chìm — urgency có cap, không phá margin cả đêm.</description>
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      <title>Play: Last-table flash</title>
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      <pubDate>Tue, 23 Jun 2026 01:00:00 GMT</pubDate>
      <description>When 3+ tables sit empty after 8 pm, a capped 90-minute instant offer monetises sunk evening capacity.</description>
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      <title>Play: Làm mới bàn giờ vắng (T3–T5, 14h–17h)</title>
      <link>https://munch.vn/blog/play-off-peak-table-reset</link>
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      <pubDate>Mon, 22 Jun 2026 01:00:00 GMT</pubDate>
      <description>Biến khoảng trống giữa ca trưa và tối thành doanh thu margin cao trên chi phí cố định — offer theo cửa sổ, không giảm giá cả tuần.</description>
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      <title>Play: Off-peak table reset (Tue–Thu, 2–5 pm)</title>
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      <pubDate>Mon, 22 Jun 2026 01:00:00 GMT</pubDate>
      <description>Turn the lunch–dinner gap into high-margin revenue on sunk fixed cost — time-window offers, not all-week discounts.</description>
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    <item>
      <title>Hè Sài Gòn: lịch food festival &amp; pop-up không thể bỏ lỡ</title>
      <link>https://munch.vn/blog/le-hoi-am-thuc-he-sai-gon</link>
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      <pubDate>Sat, 20 Jun 2026 01:00:00 GMT</pubDate>
      <description>Từ beer garden đến night market — cập nhật sự kiện và quest theo mùa trên Munch.</description>
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      <title>Saigon summer: food festivals and pop-ups worth your calendar</title>
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      <pubDate>Sat, 20 Jun 2026 01:00:00 GMT</pubDate>
      <description>From beer gardens to night markets — seasonal events and quests on Munch.</description>
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      <title>Biến khách lần đầu thành regular: 4 bước đơn giản</title>
      <link>https://munch.vn/blog/bien-khach-lan-dau-thanh-regular</link>
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      <pubDate>Fri, 19 Jun 2026 01:00:00 GMT</pubDate>
      <description>Không cần CRM phức tạp — chủ quán nhỏ vẫn có thể xây khách quen có hệ thống với Munch.</description>
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      <title>Turn first-timers into regulars: 4 simple steps</title>
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      <pubDate>Fri, 19 Jun 2026 01:00:00 GMT</pubDate>
      <description>No complex CRM — small venues can build repeat guests systematically with Munch.</description>
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      <title>5 xu hướng F&amp;B Việt Nam 2026 explorer cần biết</title>
      <link>https://munch.vn/blog/xu-huong-f-b-viet-nam-2026</link>
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      <pubDate>Thu, 18 Jun 2026 01:00:00 GMT</pubDate>
      <description>Từ dynamic pricing đến experiential dining — và cách Munch giúp bạn hưởng lợi từ từng xu hướng.</description>
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      <title>5 Vietnam F&amp;B trends explorers should know in 2026</title>
      <link>https://munch.vn/blog/vietnam-hospitality-trends-2026?lang=en</link>
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      <pubDate>Thu, 18 Jun 2026 01:00:00 GMT</pubDate>
      <description>From dynamic pricing to experiential dining — and how Munch helps you benefit from each.</description>
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      <title>Sài Gòn 2026: 8 quán cà phê explorer đang bookmark</title>
      <link>https://munch.vn/blog/coffee-sai-gon-2026</link>
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      <pubDate>Wed, 17 Jun 2026 01:00:00 GMT</pubDate>
      <description>Từ hạt single-origin đến cà phê muối — danh sách cập nhật theo check-in thực tế trên Munch.</description>
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      <title>Saigon 2026: 8 coffee spots explorers are bookmarking</title>
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      <pubDate>Wed, 17 Jun 2026 01:00:00 GMT</pubDate>
      <description>From single-origin pours to salted coffee — updated from real Munch check-ins.</description>
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    <item>
      <title>Friend Quest: ăn cùng bạn, nhân đôi phần thưởng</title>
      <link>https://munch.vn/blog/friend-quest-an-cung-ban-be</link>
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      <pubDate>Tue, 16 Jun 2026 01:00:00 GMT</pubDate>
      <description>Giới thiệu tính năng mới — mời bạn join quest, cả nhóm nhận bonus khi hoàn thành trong cùng tuần.</description>
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    <item>
      <title>Introducing Friend Quests: dine together, earn together</title>
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      <pubDate>Tue, 16 Jun 2026 01:00:00 GMT</pubDate>
      <description>Our newest feature — invite friends, complete a quest as a squad, and unlock group bonuses.</description>
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    <item>
      <title>Case study: cafe Quận 3 tăng 62% khách quay lại trong 90 ngày</title>
      <link>https://munch.vn/blog/case-study-cafe-q3-tang-khach-quay-lai</link>
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      <pubDate>Mon, 15 Jun 2026 01:00:00 GMT</pubDate>
      <description>Từ stamp card giấy sang Munch — câu chuyện thật của quán 45 chỗ ngồi ở Sài Gòn.</description>
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    <item>
      <title>Case study: District 3 cafe lifted repeat visits 62% in 90 days</title>
      <link>https://munch.vn/blog/case-study-district-3-cafe-repeat-visits?lang=en</link>
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      <pubDate>Mon, 15 Jun 2026 01:00:00 GMT</pubDate>
      <description>From paper stamp cards to Munch — a real story from a 45-seat Saigon specialty shop.</description>
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      <title>Playbook lấp bàn giờ vàng: 5 campaign off-peak thực chiến</title>
      <link>https://munch.vn/blog/playbook-lap-day-gio-vang</link>
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      <pubDate>Sun, 14 Jun 2026 01:00:00 GMT</pubDate>
      <description>Không cần giảm giá sâu — chỉ cần đúng khách, đúng giờ. Cách đối tác Munch lấp 30% capacity trống.</description>
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      <title>The off-peak playbook: 5 campaigns that fill quiet hours</title>
      <link>https://munch.vn/blog/off-peak-table-fill-playbook?lang=en</link>
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      <pubDate>Sun, 14 Jun 2026 01:00:00 GMT</pubDate>
      <description>You do not need deep discounts — just the right guests at the right time. How Munch partners reclaim 30% empty capacity.</description>
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    <item>
      <title>Đà Nẵng từ hoàng hôn đến nửa đêm: guide ăn uống ven biển</title>
      <link>https://munch.vn/blog/hoang-hon-an-toi-da-nang</link>
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      <pubDate>Sat, 13 Jun 2026 01:00:00 GMT</pubDate>
      <description>Seafood, rooftop và craft beer — lộ trình một buổi tối cho explorer muốn &quot;đúng vibe&quot; Đà Nẵng.</description>
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      <title>Da Nang after dark: a coastal dining route</title>
      <link>https://munch.vn/blog/da-nang-sunset-dining-guide?lang=en</link>
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      <pubDate>Sat, 13 Jun 2026 01:00:00 GMT</pubDate>
      <description>Seafood, rooftops, and craft beer — one evening itinerary for explorers who want the real Da Nang vibe.</description>
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      <title>Cuối tuần ở Hà Nội: từ phở bình minh đến cà phê trứng</title>
      <link>https://munch.vn/blog/cuoi-tuan-an-sang-ha-noi</link>
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      <pubDate>Fri, 12 Jun 2026 01:00:00 GMT</pubDate>
      <description>Lịch trình ăn sáng 48 giờ cho explorer — những quán locals thực sự xếp hàng, có quest Munch đi kèm.</description>
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    <item>
      <title>A Hanoi weekend: from dawn pho to egg coffee</title>
      <link>https://munch.vn/blog/hanoi-weekend-breakfast-guide?lang=en</link>
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      <pubDate>Fri, 12 Jun 2026 01:00:00 GMT</pubDate>
      <description>A 48-hour breakfast itinerary for explorers — spots locals actually queue for, with Munch quests along the way.</description>
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      <title>Thanh toán QR tại bàn: ăn xong, quét là xong</title>
      <link>https://munch.vn/blog/thanh-toan-qr-tai-ban-munch</link>
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      <pubDate>Thu, 11 Jun 2026 01:00:00 GMT</pubDate>
      <description>Không cần chờ bill, không cần app ngân hàng riêng — Munch gom check-in, loyalty và thanh toán trong một lần quét.</description>
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      <title>QR pay at the table: eat, scan, done</title>
      <link>https://munch.vn/blog/munch-qr-table-pay?lang=en</link>
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      <pubDate>Thu, 11 Jun 2026 01:00:00 GMT</pubDate>
      <description>No waiting for the bill, no separate banking app — Munch combines check-in, loyalty, and payment in one scan.</description>
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      <title>Munch là gì — cập nhật 2026</title>
      <link>https://munch.vn/blog/munch-la-gi-2026</link>
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      <pubDate>Wed, 10 Jun 2026 01:00:00 GMT</pubDate>
      <description>Nền tảng khám phá ẩm thực, quest và loyalty cho explorer và nhà hàng tại Việt Nam.</description>
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      <title>What is Munch — 2026 overview</title>
      <link>https://munch.vn/blog/what-is-munch-2026?lang=en</link>
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      <pubDate>Wed, 10 Jun 2026 01:00:00 GMT</pubDate>
      <description>A food discovery, quest, and loyalty platform for explorers and restaurants in Vietnam.</description>
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      <title>Vì sao nhà hàng nên tham gia Munch</title>
      <link>https://munch.vn/blog/nha-hang-tai-sao-tham-gia-munch</link>
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      <pubDate>Sun, 07 Jun 2026 01:00:00 GMT</pubDate>
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